New Delhi, Oct 8, Oct. 8 -- The National Medical Commission has issued new guidelines governing advertisements and public communication by hospitals, medical institutions and Registered Medical Practitioners, stressing accuracy, transparency and ethical standards in the promotion of healthcare services. The guidelines are aimed at protecting patients from misleading, exaggerated or unsupported claims while ensuring that their privacy, dignity and autonomy are respected. The rules apply to promotional content shared through traditional and digital platforms, including social media, sponsored posts, influencer campaigns, targeted promotions, search engines, audio-visual content and AI-generated or AI-assisted material when used for promotio...