Srinagar, Aug 20, Aug. 21 -- The Jammu & Kashmir Entrepreneurship Development Institute (JKEDI) organised a one-day Entrepreneurship Orientation Programme (EOP) for faculty members and 25 postgraduate research scholars of the Regional Research Institute of Unani Medicine (RRIUM), Srinagar. The programme aimed to familiarise participants with entrepreneurial thinking, innovation and the evolving startup ecosystem, while encouraging a shift from conventional approaches towards problem-solving, opportunity identification and value creation.The programme commenced with an interactive session on "Why Entrepreneurship?", highlighting the role of entrepreneurial thinking in addressing contemporary economic and social challenges. Subsequent sessi...