TBWA Hunt Lascaris celebrates standout Loeries Creative Week
South Africa, Oct. 16 -- A legend's recognition
Reg Lascaris's induction into the Loeries Hall of Fame comes 43 years after he and John Hunt founded Hunt Lascaris in 1983. It recognises a career spent pushing the boundaries of what South African advertising could achieve.
"When John and I started our agency, we were two extremely naive and somewhat unknown individuals. As it turned out, our naivete became one of our greatest strengths," said Lascaris. "Brave advertising requires brave clients. and we had many!"
Four decades on, that same bravery continues to drive the agency, and is now in the hands of a new generation.
New leadership at the helm
Carl Willoughby's appointment as Loeries chairman comes at a pivotal moment for the indu...
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