South Africa, Sept. 23 -- Then. Now. Always. Kellogg's memories across generations

At the heart of the campaign is a simple idea: Then. Now. Always. It celebrates Kellogg's enduring place in South African mornings-from memories made around breakfast tables generations ago, to the rituals shared today and those still to come. This story is brought to life through influencer led content across digital and TV, conveying the powerful message that while generations may change, Kellogg's continues to be part of the moments and memories that bring people together.

Kellogg's giant bowl takes centre stage at Comic Con

As part of the campaign, Kellogg's is bringing the idea to life at Comic Con Africa through a larger-than-life bowl, created spe...