South Africa, March 18 -- The inaugural Africa Index launches after producing similar research in Asia-Pacific and MENA, which has been received very well.

The Index is part of Earned Media's landmark initiative to identify and recognise the industry's most innovative and impactful PR consultancies, which will culminate in Earned First Index Champions being recognised across specific markets and categories.

The Index addresses the industry's need for transparent, comprehensive benchmarking that goes beyond traditional criteria to evaluate the full spectrum of consultancy performance, including client impact, innovation capabilities, business growth and industry leadership.

Asia-Pacific Champions and MENA Champions have already been rev...