South Africa, Aug. 18 -- The Quarterly Buzz, powered by YouGov's BrandIndex platform, continuously tracks public sentiment across more than 200 brands in South Africa. The tool measures 16 different metrics spanning the entire marketing funnel, with the standout 'Buzz'metric capturing whether consumers have encountered positive or negative brand information in the past two weeks. Scored from +100 to -100, these rankings offer a real-time pulse check on brand performance relative to competitors.

The big movers

FNB's return to the top of the rankings marks the second time the brand has led the Quarterly Buzz, having last held the position in Q3 2024. The bank has consistently featured in the top 10 since inception, and this quarter marked...