South Africa, May 21 -- Brandy is like love The ruling, issued on 11 May 2026, followed complaints from two viewers who argued that the advert encouraged excessive alcohol consumption through the line: "Brandy is like love - the more you get, the happier you are."

The commercial features veteran South African actor Ian Roberts playing a humorous "oupa" character sitting on a farmhouse stoep with a younger man named Kleinjan. After asking for a "fresh one", Kleinjan discovers cans of brandy and soda inside the fridge, prompting the controversial line about brandy and happiness.

One complainant, a registered addiction counsellor, argued that the advert promoted a "dangerous and false message" by implying alcohol adds value to people's liv...