South Africa, Oct. 8 -- The Mayor's Brunch took place at The Bungalow in Clifton and is sponsored by Primedia.

In his address to South Africa and the Middle East's top creatives, agency owners and marketers, Hill-Lewis says the City and Loeries partnership is part of the City's wider vision to be a hub for sustainable economic growth.

The City first hosted the awards in 2025, and this is the third and last year of the Loeries partnership with the City. Hill-Lewis expressed the desire to pursue the partnership going forward.

"This year is the 47th Loeries, and I hope we will celebrate the 50th Loeries in three years in Cape Town."

The creative capital

He calls the city's hosting of the Loeries "an affirmation of Cape Town's status as ...