Knya launches India's first footwear range built exclusively for medical professionals
India, Oct. 22 -- Mumbai-based startup Knya, India's leading medical lifestyle brand, has entered the footwear category with the launch of the Haven Clog and Wind Clog, a specialised footwear range designed exclusively for healthcare professionals.
Developed around the demands of long clinical shifts, the footwear addresses a gap identified through research involving more than 550 doctors, medical students, interns, residents, and nurses.
The launch follows an extensive study of 44 footwear products across 25+ brands, which found limited options designed specifically around the everyday requirements of medical professionals in India.
According to Knya's research, 87% of healthcare professionals spend more than six hours on their feet e...
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