United Kingdom, June 7 -- Jeremy Clarkson has unveiled a new OnlyFans-style venture - called Only Farmers.

The 66-year-old TV host's new venture is a countryside-focused booking platform that borrows its name from the adult subscription website OnlyFans while aiming to connect visitors directly with farms and rural businesses across Britain.

Jeremy has launched the online service as the latest extension of his growing farming and hospitality interests.

The platform is designed to help farmers offer accommodation, tours, workshops and seasonal events directly to customers.

The launch coincides with the arrival of the fifth series of Clarkson's Farm on Prime Video, which premiered last week and continues to document life at Diddly Squat...