United Kingdom, June 30 -- Sony has insisted it has no plans to sell future PlayStation hardware at a "significant" loss, as mounting concerns over rising memory prices fuel speculation that the PlayStation 6 could become the most expensive console the company has ever released.

The comments come as the video game industry continues to grapple with soaring component costs driven by demand for high-bandwidth memory used in artificial intelligence systems, a situation many analysts have dubbed the "RAMpocalypse".

Current-generation hardware has already been affected. Earlier this year, Sony increased PlayStation 5 prices in several regions, citing "continued pressures in the global economic landscape", while Microsoft recently announced a...