New Delhi, Aug. 5 -- The Ministry of Women and Child Development, Government of India, is observing World Breastfeeding Week 2026 from August 1 to 7 across the country under the theme "Breastfeeding for a Sustainable Start in Life: Strengthen What Works".

The observance is being carried forward under POSHAN Abhiyaan with Anganwadi Centres, healthcare institutions, community outreach platforms and digital media across States and Union Territories anchoring awareness activities through the week.

According to the release, the campaign draws attention to the first 1000 days of a child's life -- the period spanning pregnancy, the first six months after birth and the months up to twenty-four months of age. Nutrition, care and affection receiv...