Mumbai, Feb. 20 -- Beauty retail platform Tira, backed by Reliance Retail, has onboarded Korean skincare brand Medicube to its platform.

The launch makes Medicube's range of skincare products available to Indian consumers through Tira's online platform as well as its offline channels. Medicube is known for skincare products that focus on skin concerns such as firmness, pores, collagen care, and skin repair.

According to a press release shared by Tira, "Medicube has built a formidable international reputation, backed by its No.1 market share leadership in high-performance dermo-cosmetic skincare across key Asian beauty markets. The brand is widely celebrated for blending dermatological research with advanced ingredient technologies to de...