Sivakasi, Nov. 6 -- With Diwali approaching, firecracker sales have gained momentum in Sivakasi, Tamil Nadu, popularly known as India's fireworks hub, as shops and sales outlets witness an increase in customer footfall ahead of the festival.

Customers from different parts of Tamil Nadu and neighbouring states are visiting the town to purchase fireworks, with retailers displaying a wide range of products, including sparklers, flower pots, rockets and fancy crackers. Several new varieties have also entered the market, attracting buyers looking for different options for their Diwali celebrations.

Speaking about the sales trend this season, Kavikumar, a local firecracker shopkeeper, said business had picked up over the past two days, althou...