Ramanathapuram, March 5 -- With the election campaign in Tamil Nadu gathering momentum, the Dravida Munnetra Kazhagam (DMK) has begun innovative grassroots outreach efforts in several parts of the state.

The campaign was held in Dadhanendal village under Thirupullani Union on Thursday. District Art and Literature Wing Deputy Organiser and film actor Rajendran dressed up as Karuppasami, a revered folk deity in Tamil Nadu, to connect with residents while seeking support for the party.

With the guise of a modern Karuppasami, Rajendran is playing the drums and informing every house about the welfare schemes of the Tamil Nadu government and its benefits, the schemes given by the Tamil Nadu government and Tamil Nadu Chief Minister M K Stalin ...