New Delhi, Aug. 6 -- Legendary cricketer Sachin Tendulkar remains one of India's most influential celebrity brands, ranking among the country's top five in the Kroll India Celebrity Brand Valuation 2025 report with a brand value of USD 125.9 million.

The former cricketer is also the only retired athlete to consistently feature among India's top 10 celebrity brands, with his value continuing to grow year after year. His enduring reputation, trust, and authenticity have kept him highly attractive to brands across various industries.

Tendulkar was the most complete batter of his time, the most prolific run-maker of all time, and arguably the biggest cricket icon the game has ever known.

He holds the record for the most centuries in both T...