Kathmandu, Feb. 26 -- Nepal's 2026 election campaign is taking a hybrid approach, combining traditional grassroots mobilisation with advanced digital strategies. This blend is crucial in navigating the high-stakes political environment following the 2025 Gen Z-led uprising.

The businesses in the printing presses, which used to go into frenzy and be busy preparing the election campaign materials, but this time, the area is eerily silent. The smell of printing inks has become thinner this year as the orders have slumped in comparison to those of the year 2022.

Bijay Kumar Karki is one of those who has been running the business of printing, which, during the election time are busy making the campaign materials. From the party flags to the ...