New Delhi, April 15 -- India's luxury real estate segment is witnessing an early shift towards artificial intelligence-led sales execution, as developers look to improve conversion efficiency in high-value housing projects where traditional methods have relied heavily on manual processes and relationship-driven sales.

A recent deployment of an AI-based sales system in a luxury residential project in Gurgaon with Fixit's AI driven sales execution system to manage demand to conversion journey with an average ticket size of Rs 8 crore, reflects this emerging trend.

As per the company, the Fixit's platform doesn't just engage incoming leads, it shapes demand at the source.

In the luxury segment, where deal sizes are high, the focus is grad...