Mumbai, April 1 -- The opening weekend of the Indian Premier League (IPL) 2026 edition scaled new peaks in reach and consumption across both Star Sports Network and JioHotstar. On the back of 200+ run chases across the first two matches, IPL 2026 recorded a combined reach of over 515 million on linear TV and digital, according to a release.

With both games ending in match-winning chases, it led to a highly-engaged audience clocking a combined watch-time of 32.6 billion minutes, growing at 26% over the last edition's opening two matches. CTV reach grew by 30%, and concurrency went up by 61%, while on linear television, the first two matches of the 2026 edition witnessed a TVR growth of 24% over the previous seasons.

A key highlight of th...