New Delhi, June 24 -- India's insurgent consumer brands generated USD 7.5 billion in revenue in FY25, but sustaining breakout growth continues to be a challenge, according to a report by Bain & Company.

The report defines insurgent brands as companies founded after 2007 that have raised at least USD 3 million in funding since 2015.

The FY25 Insurgex Index features 39 brands, including Storia Foods, Akshayakalpa, Lahori Zeera, Farmley, Minimalist, Dot & Key, The Souled Store, Drools, California Burrito and Ultrahuman.

To qualify for the index, a brand must generate more than Rs 100 crore in revenue, deliver a three-year compound annual growth rate (CAGR) of over 30 per cent, and achieve capital efficiency of at least 1.5 times.

Accordi...