New Delhi, June 29 -- India's commercial insurance market has become increasingly buyer-friendly, driven by regulatory reforms, higher foreign investment potential, abundant reinsurance capacity and heightened competition among insurers, according to Aon's Global Insurance Market Insights Q1 2026 report.

The report said a series of regulatory changes introduced in 2025, including raising the foreign direct investment (FDI) limit in the insurance sector to 100 per cent and easing board-related norms for resident Indian citizens, have improved the attractiveness of the Indian insurance market for overseas investors.

It noted that the entry of new market participants and expansion in reinsurance capacity have softened market conditions acr...