Mumbai, Sept. 17 -- Italian luxury brand Fendi's new Baguette multicolour re-edition bag featuring mirrors, bright embroidery and thousands of beads has sparked a debate online over the use of Indian traditional craftsmanship by global luxury brands without visible credit to the artisans or heritage associated with it.

The design has drawn criticism from netizens and prominent personalities, who have accused the Italian luxury brand of cultural appropriation.

Harsh Goenka, chairman of RPG Enterprises, took to X to blame the brand for "colonising" Indian crafts.

"After the Prada Kolhapuri chappal scandal, here comes the Fendi "Navratri" bag. Charging Rs.8.3 Lakhs for a design that looks exactly like a Rs.500 bag available in the streets...