Varanasi, Sept. 12 -- To celebrate Prime Minister Narendra Modi's 25 years in public life, the Bharatiya Janata Party (BJP) is set to roll out an extensive, month-long mass outreach campaign titled the "Seva Sankalp Abhiyan" across the entire Kashi region.

Running from September 17 to October 17, the drive aims to spread the message of service, good governance, welfare of the poor, and a developed India at the booth level, rather than simply a series of events.

The campaign's main attraction will be a bike ride from Kashi to Vadnagar, Gujarat. The yatra will begin on September 17, the Prime Minister's birthday, after the Kashi Vishwanath Temple is offered water from 10 rivers, and will conclude approximately 20 days later on October 7th...