New Delhi, Sept. 19 -- BJP IT Cell will organise a workshop on Sunday (September 20), with a special focus on strengthening the party's digital outreach and enhancing engagement with Gen Z and the younger generation.

BJP National President Nitin Nabin will inaugurate the workshop. The programme will deliberate on strategies to make the party's digital outreach more effective and strengthen communication with young audiences across various digital platforms.

The workshop will also focus on evolving communication strategies suited to changing digital trends and emerging platforms, with an emphasis on expanding the party's connect with Gen Z.

A session of the workshop will be addressed by BJP National General Secretary (Organisation) B L ...