Chennai, Aug. 8 -- The 10th season of Bigg Boss Tamil is set to mark a decade of the popular reality show, with Star Vijay and JioHotstar unveiling its launch promo on Friday.

The new season has been titled 'Carnivizha', with the campaign looking back at the show's journey over the last 10 years. The promo also introduces the phrase "Paththandu Vazhthukal", a play on the familiar Tamil greeting "Puthandu Vazhthukal".

Over the years, Bigg Boss Tamil has become a regular part of Tamil television and digital entertainment, with its contestants, tasks, arguments and other moments often becoming topics of discussion among viewers.

The 10th season's campaign brings together some of the elements associated with the show, including drama, humo...