"India ready for football": NorthEast United owner John Abraham predicts packed stadiums as ISL viewership surges
New Delhi, Nov. 9 -- The Indian Super League is in its fifth week of games, and the promising viewership numbers have left NorthEast United FC owner and Bollywood actor John Abraham feeling bullish about the future of Indian football.
Abraham was in attendance at NorthEast United FC's 2-0 victory over Churchill Brothers in Goa on Thursday and expressed his excitement over the league's growing viewership on YouTube. The ISL recorded an impressive 65 million views and reached 52 million viewers across its first five matches in the opening week of the 2026-27 season, showcasing the growing appetite for Indian football, according to a release.
"I've been watching all the games, and it's been a lot of fun. The ratings on YouTube are shatteri...
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