South Africa, Sept. 9 -- So perhaps it's no surprise that these businesses have started exploring new ways of making money as well as spending it. OpenAI, for example, is exploring a partnership with... Read More
South Africa, Sept. 9 -- Nowadays, where attention is currency, owning a unique and impactful phrase can set you apart, boost visibility, and unlock real commercial value. Think of Let's get ready to... Read More
South Africa, Sept. 9 -- It also follows Walmart's first Growth Summit held in April, which featured suppliers from 12 countries across the continent with incredible innovations and products made, gro... Read More
South Africa, Sept. 8 -- If you want to really make a difference to the society in which you operate, a cynical European businessman I know says, then make your products more affordable. Take the mone... Read More
South Africa, Sept. 8 -- This year Design Week South Africa will be supported by the V&A Waterfront's Watershed, Cape Town's vibrant craft and design space, open daily to visitors of the V&A Waterfron... Read More
South Africa, Sept. 8 -- For brands chasing relevance, speed is non-negotiable. But so is precision. One slip, one misaligned campaign, and what began as a trend can spiral into a firestorm. In today... Read More
South Africa, Sept. 8 -- The integration isn't just a creative flourish or strategic choice. It's both. This brand unification is a powerful enabler, transforming fragmented marketing frameworks into... Read More
South Africa, Sept. 8 -- Last year, Uber launched its first campaign for Uber One for Students with Succession actor Cox. The ads featured the 78-year-old arriving on a college campus-not for classes ... Read More
South Africa, Sept. 8 -- The paper was introduced during a webinar held on Thursday, 4 September, moderated by Gillian Rightford (executive director, ACA), with a closing panel featuring Musa Kalenga ... Read More
South Africa, Sept. 8 -- This is according to the Scopen's eighth edition of its Agency Scope study in Mexico. When it comes to agency selection methods for creative and media agencies pitching, othe... Read More