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The default economy. Has your brand become an everyday habit?

New Delhi, July 13 -- When investors evaluate consumer businesses, they usually focus on three variables: market size, market share and profitability. Yet, the most enduring competitive advantage ofte... Read More


Deal street. Why FMCG giants buy D2C brands

New Delhi, June 22 -- India's consumer sector is witnessing a significant wave of consolidations. The recent acquisition of Innovist by L'Oreal was but the latest in a long line of such deals. Over th... Read More