Jakarta, Sept. 25 -- Deputy Trade Minister Dyah Roro Esti Widya Putri said that technology adaptation can serve as a diplomatic tool to promote wider recognition of Indonesian products through storytelling.

"Technology can serve as a means of communication and a bridge for businesses seeking to market their products and expand their reach. In this context, technology functions as a tool to convey information and tell the story behind a product," she said during a panel discussion at the FEKDI & IFSE 2026 event in Jakarta on Friday.

According to Dyah Roro, the use of technology, from online sales to the use of artificial intelligence, not only expands market access for business owners but also serves as a means of product identity diplom...