India, Aug. 21 -- Yotta Data Services, a provider of sovereign AI and cloud infrastructure solutions in India, has announced its entry into the media and entertainment technology sector with the launch of Urja and Sudarshan, two enterprise-grade, cloud-native platforms designed for content-centric industries, including media and entertainment. These platforms will operate on Yotta's sovereign hyperscale cloud infrastructure, offering low-latency performance alongside enhanced data privacy and security.

The Indian media and content industry is undergoing significant change, driven by evolving audience consumption habits, challenges around audience retention, and the need to integrate digital innovations to manage costs and improve monetis...