India, May 11 -- Bharti Airtel has introduced One Airtel, a bundled offering now available to customers. The move appears to be largely a rebranding exercise rather than the launch of a new service.

The company had initially used the Airtel One name when it began testing bundled services in 2020. It later rolled out Airtel Black across India. Airtel is now quietly shifting back to the One Airtel branding.

While the name has changed, the underlying service remains largely unchanged. There are no announced changes to pricing.

Under the One Airtel plan, customers can combine multiple Airtel services into a single subscription. These include Airtel Wi-Fi, Airtel DTH/IPTV and Airtel Postpaid Mobile.

The bundled structure allows customers t...