Hanoi, Sept. 23 -- Deputy Prime Minister Pham Thi Thanh Tra has called for turning each activity into a specific cultural product capable of generating broad public engagement, with each locality showcasing its own cultural identity, thereby gradually building Vietnam Culture Day (November 24) into a national cultural brand. According to a Government document conveying her directions on the matter, the organisation of activities should shift from anniversary ceremonies and conferences held in halls to public spaces featuring substantive series of community-based experiential activities. People, communities, artists, intellectuals, businesses and young people should be placed at the centre as both participants and creators, as well as dire...