Hanoi, Dec. 15 -- Vietnam received more than 19 million international visitors in the first 11 months of 2025, representing a year-on-year increase of 20.9% and the highest figure ever recorded.

The result showed not only a robust post-pandemic rebound but also Vietnam's strengthening position as an attractive destination on both the regional and global tourism map.

A dynamic market with rising visitor flows

Travel enterprises reported that Vietnam is now catering to an increasingly diverse visitor base, ranging from independent and budget travellers and young experience-seeking groups to families, long-stay holidaymakers, MICE (Meetings, Incentives, Conferences, and Exhibitions/Events) travellers, as well as mid- and high-end customer...