Lao Cai, Nov. 15 -- Lao Cai province is stepping up efforts to promote its One Commune, One Product (OCOP) programme, placing green economic development at its core and digital transformation at the forefront to enhance the value and competitiveness of local products.

Bringing online shops to orchards

Farmers in Lao Cai are increasingly using livestreaming to promote and sell their produce directly from orchards and farms, reaching consumers beyond geographical boundaries.

Muc pomelo, a speciality of Muc hamlet in Bao Thang commune, is one example. Local growers have established a cooperative to organise production, apply safe farming practices, ensure product traceability and develop processed products. These efforts have helped the s...