Hanoi, May 21 -- In an effort to strengthen trade promotion activities in Vietnam, Bord Bia (the Irish Food Board) - a government agency under Ireland's Department of Agriculture - is rolling out a trade promotion campaign in Vietnam this May. A key highlight of the campaign will be Bord Bia's participation in the International Dairy and Dairy Products Exhibition, scheduled to take place in Hanoi from May 28 to 31. Lorna Allen, South East Market Manager of Bord Bia, said the event marks the completion of the first year of a three-year campaign promoting European dairy products from Ireland in the Vietnamese market. Following the event series, the Irish agency plans to organise a fact-finding trip to Ireland in June, enabling Vietnamese pa...