ALEXANDRIA, Va., June 29 -- The United States Patent and Trademark Office (USPTO) published about the trademark 'IT'S NOT HOW, IT'S WHY' in its latest official gazette. The trademark application with the serial number 99445113 was filed on Oct. 15, 2025.
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Goods and Services: 16 - Printed matter, namely, printed art reproductions, calendars, posters, post cards, picture books in the fields of art, illustrative art, digital art, cinematic art, animation and visual effects; pens; pencils
18 - tote bags
25 - Clothing, namely, t-shirts, hats,...
International/US Class(es): 16, 18, 25, 26
Mark Drawing Code: 4 - STANDARD CHARACTER MARK
Current Owner(s): Lucas Museum of Narrative Art 700 S. Flower Street 24...