ALEXANDRIA, Va., Sept. 15 -- United States Patent no. 12,737,784, issued on Sept. 15, was assigned to Zazzle Inc. (Menlo Park, Calif.).

"Method, computer readable storage media, and system for generating and determining additional content and products based on product-tokens" was invented by Robert Beaver (San Francisco), Leslie Young Harvill (Olympia, Wash.), Matthew DiFonzo (Belmont, Calif.) and Brent Burgess (Winchester, Great Britain).

According to the abstract* released by the U.S. Patent & Trademark Office: "In some embodiments, a computer-implemented method comprises: using a client application executing on a user device, generating a user interface configured to receive one or more user characteristics; wherein the one or more use...