US Patent Issued to Yahoo Ad Tech on Feb. 17 for "Systems and methods for providing media content over an electronic network" (New York Inventors)

ALEXANDRIA, Va., Feb. 17 -- United States Patent no. 12,554,788, issued on Feb. 17, was assigned to Yahoo Ad Tech LLC (New York).

"Systems and methods for providing media content over an electronic network" was invented by Srinivasan Sudanagunta (New York), Karen Nelson Howe (New York) and Jennifer Lynn Kolar (New York).

According to the abstract* released by the U.S. Patent & Trademark Office: "A facility for processing a search query is described. The facility identifies one or more items that satisfy the query, at least one of which is a media sequence. For each identified media sequence, the facility identifies an advertising message based upon the contents of the query. In response to the query, the facility returns a search result t...