ALEXANDRIA, Va., Jan. 20 -- United States Patent no. 12,530,705, issued on Jan. 20, was assigned to Visa International Service Association (San Francisco).
"Merchant loyalty platform" was invented by Ranveer Raj Jain (Dubai, United Arab Emirates) and Jenny Varghese Abraham (Dubai, United Arab Emirates).
According to the abstract* released by the U.S. Patent & Trademark Office: "A method and system for leveraging an existing issuer user application, associated with a payment network, to create centralized merchant loyalty platform. The centralized merchant loyalty platform consolidates computing resources from different merchant systems to a centralized processing system. The centralized processing system creates a scalable computing platf...