US Patent Issued to Typeface on Feb. 17 for "Proactively-generated content creation based on tracked performance" (California Inventors)

ALEXANDRIA, Va., Feb. 17 -- United States Patent no. 12,555,290, issued on Feb. 17, was assigned to Typeface Inc. (Palo Alto, Calif.).

"Proactively-generated content creation based on tracked performance" was invented by Abhay Parasnis (Palo Alto, Calif.), Vishal Sood (Palo Alto, Calif.), Li Dong (Palo Alto, Calif.), Dhruv Sood (Palo Alto, Calif.), Hari Krishna (Palo Alto, Calif.) and Jonathan Moreira (Palo Alto, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods, systems, and computer programs are presented for proactively generating content based on performance of previous content. One method includes an operation for transmitting a set of first items for presentation. The first items are multim...