ALEXANDRIA, Va., March 3 -- United States Patent no. 12,566,738, issued on March 3, was assigned to The Nielsen Co. (US) LLC (New York).
"Methods and apparatus to estimate audience sizes of media using deduplication based on vector of counts sketch data" was invented by Michael Sheppard (Holland, Mich.), Jonathan L. Sullivan (Hurricane, Utah), Jake Ryan Dailey (San Francisco), Damien Forthomme (Seattle), Jessica D. Brinson (Chicago), Molly Poppie (Arlington Heights, Ill.), Christie Nicole Summers (Baltimore) and Diane Morovati Lopez (West Hills, Calif.).
According to the abstract* released by the U.S. Patent & Trademark Office: "Methods and apparatus to estimate audience sizes using deduplication based on vector of counts sketch data are ...