US Patent Issued to The Nielsen Company (US) on Feb. 17 for "Crediting exposure to media identified using source filtering" (Florida Inventors)

ALEXANDRIA, Va., Feb. 17 -- United States Patent no. 12,556,760, issued on Feb. 17, was assigned to The Nielsen Co. (US) LLC (New York).

"Crediting exposure to media identified using source filtering" was invented by James Petro (Oldsmar, Fla.) and Daniel J. Nelson (Oldsmar, Fla.).

According to the abstract* released by the U.S. Patent & Trademark Office: "In one example, a method performed by an audience measurement computing system is described. The method includes determining a source identifier that identifies a media source from which media presented by a media presentation device at a media presentation environment is received. The method also includes using meter hash keys and the source identifier as a basis to select, from stored...