ALEXANDRIA, Va., Dec. 16 -- United States Patent no. 12,500,680, issued on Dec. 16, was assigned to The Nielsen Co. (US) LLC (New York).
"Methods and apparatus to monitor a split screen media presentation" was invented by Justin David Lee Fahnestock (Tampa, Fla.), John C. Kistenmacher (Brunswick, Maine), Ronan Heffernan (Wesley Chapel, Fla.), Scott Daniel Barraclough (New Port Richey, Fla.) and John Wesley Kercher IV (Tampa, Fla.).
According to the abstract* released by the U.S. Patent & Trademark Office: "Methods, apparatus, systems and articles of manufacture are disclosed to monitor a split screen media presentation. Example apparatus includes means for processing audio output from a media device to determine audio metering data to ide...