US Patent Issued to The Nielsen Company (US) on April 14 for "Methods and apparatus to estimate audience sizes of media using deduplication based on binomial sketch data" (California, Michigan, Maryland, Washington, Illinois, Utah Inventors)

ALEXANDRIA, Va., April 15 -- United States Patent no. 12,602,360, issued on April 14, was assigned to The Nielsen Co. (US) LLC (New York).

"Methods and apparatus to estimate audience sizes of media using deduplication based on binomial sketch data" was invented by Michael Sheppard (Holland, Mich.), Jonathan L. Sullivan (Hurricane, Utah), Jake Ryan Dailey (San Francisco), Damien Forthomme (Seattle), Jessica D. Brinson (Chicago), Molly Poppie (Arlington Heights, Ill.), Christie Nicole Summers (Baltimore) and Diane Morovati Lopez (West Hills, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods and apparatus to estimate audience sizes using deduplication based on binomial sketch data are disclosed. An ...