US Patent Issued to The Nielsen Company (US) on April 14 for "Methods and apparatus to associate audience members with over-the-top device media impressions" (Florida, California Inventors)

ALEXANDRIA, Va., April 15 -- United States Patent no. 12,604,052, issued on April 14, was assigned to The Nielsen Co. (US) LLC (New York).

"Methods and apparatus to associate audience members with over-the-top device media impressions" was invented by Steven J. Splaine (Tampa, Fla.), Harith Gandhi (Tampa, Fla.), Kevin K. Gaynor (Sunnyvale, Calif.), Gangadhar Jakkula (Tampa, Fla.), Narasimha Reddy Goli (Tampa, Fla.), Chris Nicotra (Holiday, Fla.) and Kumar Rao (Fremont, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods and apparatus to associate audience members with over-the-top device media impressions. An example audience measurement apparatus includes a reporting message receiver to receive a ...