ALEXANDRIA, Va., April 21 -- United States Patent no. 12,608,689, issued on April 21, was assigned to STATE FARM MUTUAL AUTOMOBILE INSURANCE COMPANY (Bloomington, Ill.).

"Generating social media content for a user associated with an enterprise" was invented by Jose Ivan Gutierrez (Laveen, Ariz.), Lauren Mitchell (Phoenix), Ross Wheeler (Scottsdale, Ariz.), Steve Amancha (Tempe, Ariz.) and Anthony Welcome (Mesa, Ariz.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Systems and methods disclosed herein relate to fine-tuning machine learning (ML) chatbots for an enterprise. The systems and methods may use ML chatbots and/or generative ML to generate social media content for a user associated with an enterprise. ...