US Patent Issued to PayPal on July 21 for "Economic optimization for product search relevancy" (California Inventors)

ALEXANDRIA, Va., July 21 -- United States Patent no. 12,688,250, issued on July 21, was assigned to PayPal Inc. (San Jose, Calif.).

"Economic optimization for product search relevancy" was invented by Eric Noel Billingsley (Campbell, Calif.), Raghav Gupta (Sunnyvale, Calif.), Randall Scott Shoup (San Francisco) and Neelakantan Sundaresan (Mountain View, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "In one embodiment, a method is illustrated as including defining a set of perspective objects capable of being placed onto a modified web page, monitoring parameters of a web page, the parameters including a number of times a current object is executed on the web page, using an Artificial Intelligence (AI)...