ALEXANDRIA, Va., April 7 -- United States Patent no. 12,596,692, issued on April 7, was assigned to LiveRamp Inc. (San Francisco).
"Source scoring for entity representation systems" was invented by Dwayne Collins (Conway, Ark.) and Pavan Roy Marupally (Conway, Ark.).
According to the abstract* released by the U.S. Patent & Trademark Office: "A method for computationally scoring the trustworthiness of source data begins with a subset of the raw source data. Fields and related fields are identified, profiled, and results aggregated. In addition, the subset of raw source data is input to an entity resolution system, with results summarized and aggregated. The output of these two streams of processes are used to compute a scorecard. In additi...