ALEXANDRIA, Va., Feb. 11 -- United States Patent no. 12,548,044, issued on Feb. 10, was assigned to DeepIntent Inc. (New York).

"Automatic data integration for performance measurement of multiple separate digital transmissions with continuous optimization" was invented by Vaso Dakic (Irvine, Calif.), Sara He (New York), Chris Paquette (New York), Pavel Romanovski (Wallington, N.J.), Jen Werther (Hillsdale, N.J.), Anton Yazovskiy (Scotch Plains, N.J.), Sourabh Gandhe (Pune, India), Chinmay Kulkarni (Pune, India) and Nuupur Adathiya (Pune, India).

According to the abstract* released by the U.S. Patent & Trademark Office: "In one embodiment, a method includes obtaining, from a demand-side platform (DSP), impression data specifying service pr...