US Patent Issued to American Express Travel Related Services on May 26 for "System and method for single page banner" (Arizona Inventors)

ALEXANDRIA, Va., May 26 -- United States Patent no. 12,639,683, issued on May 26, was assigned to American Express Travel Related Services Co. Inc. (New York).

"System and method for single page banner" was invented by Michael Jiam (Phoenix), Vishal Mathur (Phoenix) and Keshav Aswathnarayana Narsipur (Chandler, Ariz.).

According to the abstract* released by the U.S. Patent & Trademark Office: "A dynamic banner may be displayed in a merchant check out page sourced from a merchant server that may be customized to a particular user and/or merchant. The dynamic banner may be provided by a transaction server and may invite the user to select an offer. In response to the user's interaction with the banner, the characteristics of the merchant ch...